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SoCon Basketball Championships in Asheville, N.C.

The road to the NCAA Final Four starts in Asheville. Don’t miss this opportunity to see some of the nation’s best conference tournament action as the Southern Conference Men’s and Women’s Basketball Championships presented by General Shale will take place March 2-6, 2017 at the US Cellular Center.

SoCon Tournament week has become an annual rite of spring in the Asheville community. Enjoy spending time in a city you’ve heard so much about. With excellent restaurants, breweries, shopping and activities, Asheville is a city with something for everyone.

The 2017 Championships also include fun fan events throughout the tournament including Downtown Dribble and KidsFest, the SoCon Teddy Bear Toss and Hometown Heroes Day. New to this year's tournament is Celebrate Asheville Day and Ingels JAMFEST - an outdoor tailgate party with live local music, food trucks and craft beer on Sunday afternoon.

2016-17 Southern Conference Basketball Championships in Asheville, N.C.

2016-17 Southern Conference Basketball Championships in Asheville, N.C.

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