2018 absolutely asheville fam logo

April 15-18, 2018

Asheville has been named among the world's best cities in the U.S. and Canada, among the most beautiful places in America, and a top destination for food and art. Named Lonely Planet's #1 Best U.S. Destination for 2017 and long celebrated for its bohemian flavor and superb quality of life, Asheville offers tour planners and operators over 8,000 hotel rooms, easy southeastern accessibility, and a wide range of group activity options.

If you want to experience the destination as your attendees would, Explore Asheville invites you to join us for Absolutely Asheville tour operator familiarization tour. Two full days will be dedicated to exploring Asheville as a group tour destination - at no cost to you! The itinerary provides opportunities to experience the dining, group activities and hospitality that work well for motorcoach groups interested in getting the most out of their visit. Qualified tour operators are invited to join us. Apply today!

Absolutely Asheville FAM features...

  • Two full days to experience the best of Asheville
  • Site visits of major attractions and local gems
  • Delicious group dining experiences
  • Valuable networking opportunities with fellow tour operators and local industry contacts

Who Should Attend

Tour operators who have been in business for at least two years with business to book in the Southeast region and who have never attended a FAM in Asheville are invited to apply for this event.

*To keep it an intimate experience, Explore Asheville is limiting attendance. If accepted, you may bring one professional or personal travel companion who will be required to share your hotel room with you.

Each qualified tour operator receives complimentary...

  • Hotel accommodations for three nights
  • All ground transportation during the event
  • All meals Admission into group attractions and activities

How to Apply

Tour Operators: please click here to fill in an application.