Incentive planners know that once-in-a-lifetime experiences can be a powerful differentiator, and Asheville experiences like Biltmore, the Blue Ridge Parkway, and the world-famous spa at The Omni Grove Park Inn help up the wow-factor. Combine one or more of these bucket-list activities with opportunities for guests to immerse themselves in authentic experiences and amazing food offered in our scenic mountain city, and you can deliver a top-notch reward experience.
And with the Asheville Regional Airport that has 26 non-stop destinations and connections to major hubs, plus our proximity to major Southeast cities, it’s easy to get here.
Bonus: When you send your RFP to Explore Asheville, you can take advantage of our “Have More Fun On Us” incentive program, good for up to $5,000 toward unique Asheville experiences and vendors like these local gems we’ve highlighted below.
Incentive Travel in Asheville
Asheville offers luxurious resorts, stunning natural surroundings, inspiring interactions with local artists and only-in-Asheville dining experiences. Watch the video for insights from local industry leaders and a success story from an incentive planner, showcasing what makes Asheville extraordinary.
Asheville Offers Inspiring Awards to Incentive Groups
The Omni Grove Park Inn, with 513 rooms and 86,000 square feet of meeting space, not only offers a world-famous spa, it also has a legendary 18-hole Donald-Ross designed golf course. America’s largest private home, Biltmore, sits on a spectacular 8,000-acre estate and hosts a slew of specialty tours and unique outdoor activity options like horseback riding, fly fishing, and clay shooting - just as the Vanderbilts did 125 years ago - and features on-site lodging at the Inn on Biltmore and the Village Hotel on Biltmore Estate. Western North Carolina is also known for its whitewater rafting, ziplining, and of course, miles and miles of hiking made even better when guided by a Blue Ridge Hiking Company expert.
Plus, our downtown accommodations include modern and boutique properties and a growing inventory of options for incentive groups. Downtown properties include the modern AC Hotel Asheville Hotel; the The Foundry Hotel, Curio Collection by Hilton, a boutique property comprised of three historic buildings; the Kimpton Hotel Arras, a four-star luxury property; The Restoration, a luxurious, all-suite hotel has 60-rooms and several private event spaces, including a rooftop bar featuring a terrace and unobstructed views of the Blue Ridge Mountains, as well as a private bowling alley.
Three newly opened hotels are all adaptive reuse projects, whose buildings harken back to the Roaring Twenties – the city’s golden era as a creative mountain escape.
The Radical – Grit meets glamour in this boutique hotel that transformed a once abandoned factory into an unexpected work of modern art. The Radical’s richly layered interiors – by Suomi and Kris Moran, set designer for Wes Anderson – features vibrant graffiti in every guestroom, both from decades past and modern additions.
The Flat Iron – The Big Apple got a flat iron building, so Asheville got one, too. This 71-room, Prohibition-themed hotel features a rooftop bar, and fitting with the era, a hidden speakeasy. The historic building speaks to Asheville’s period of creative and economic wealth in the 1920s and a desire to be more modern and “citified,” as a local historian explains.
Zelda Dearest – An ode to Asheville’s ties to Zelda Fitzgerald, this bespoke hotel connects three historic Victorian-style homes. The venue features inviting outdoor spaces and interiors, inspired by the Fitzgerald’s lives and literary works.
More openings in 2024:
Embassy Suites by Hilton – Opening in winter, the new hotel features a rooftop Italian restaurant with a backdrop of the Blue Ridge Mountains and will include 7,000 sq. ft. of meeting and event space.
Autocamp – Guests will soon have the chance to fall asleep to the soothing sounds of the French Broad River. Autocamp’s first luxury airstream campsite in the Southeast debuts this spring. The site, about 15 minutes north of town, includes an on-site bar and general store, and will also feature luxury cabins.
Moxy Hotel – 115-room hotel in the heart of downtown, includes a rooftop bar and interiors that incorporate work from local artists.
Plan Your Incentive Trip with Explore Asheville
The team at Explore Asheville is your best first point of contact to find the right fit for your incentive trip. We’ll save you time and effort by sending your RFP to the hotels that fit your criteria, coordinating your site visits, and will provide insider knowledge into the best activities for your group. You also receive exclusive perks when working with us including amenity gifts for meeting VIPs, and when you send your RFP through Explore Asheville, you may be eligible for our Have More Fun on Us incentive program.
From site selection to planning the details, the Sales & Service team offers valuable support and services to meeting and convention planners.
Asheville offers a bountiful array of hotel properties, from historic hotels and grand resorts to elegant inns and modern downtown hotels.
Submit Your RFP
Submit Your RFP
We’ll save you time and effort by sending your RFP to the hotels that fit your criteria, coordinating your site visits, and will provide insider knowledge into the best activities for your group.