Explore Asheville's great outdoors with Nantahala Outdoor Center. NOC has led outdoor adventures since 1972 and earned recognition as "One of the Best Outfitters on Earth" by National Geographic Adventure. Let NOC assist you in planning your next outing and provide professional guide services including whitewater rafting, zip lining, mountain biking, hiking, whitewater kayaking and instruction, fly fishing and more. Also shop gear, equipment and apparel from all of the top brands like The North Face, ExOfficio, Osprey and Patagonia. Accommodates groups of all sizes and ages.