Jael Rattigan, co-founder and CEO of French Broad Chocolate, a certified B Corp located in Asheville, believes in using business as a force for good. What started in 2006 as a mom & pop farmers market stand has grown to a company of 90 talented employees and includes a Chocolate Lounge & Boutique, an experiential Chocolate Factory & Cafe, and a craft Creamery & Cafe. French Broad Chocolates has been recognized in many national and international awards, and Jael was the recipient of the WomanUp "Best in Business" award in 2016. Her two sons, Sam and Max, eat chocolate for breakfast, every day.