High Noon focuses on small batch roasting and collaboration. Staying small allows room for controlled sourcing, regional variety, and most importantly creativity. Collaborating with other makers, brewers, and artists alike inspires growth, ignites a passion for coffee in others, and brings fulfillment to me as a craftsman. Coffee is an experience. We all have a different relationship with coffee and High Noon’s goal is to roast for each unique individual.
Over 20 immersive signature events are featured throughout the weekend! Tours, dinners, parties, foraging and more await.
This inspired, friendly and free-spirited food scene tucked in the mountains of Appalachia has been called “Foodtopia,” but the locals just call it home. Plan your trip now.
Learn more about the vision and values that guide Chow Chow's work to celebrate and enrich the foodways of Southern Appalachia.