- Golf's biggest week just landed in our backyard and we're celebrating with a little heat of our own. Swing by our downtown Asheville spice shop during the Biltmore Explore Asheville Championship and take 15% off your in-store purchase. Whether you're stocking up for the ultimate tailgate spread, hunting for a souvenir with real Asheville flavour, or just need a break from the greens (and the crowds), come smell what all the fuss is about. Just tell our Spicy Staff you saw the PGA ad at checkout to claim your discount. Fresh-ground spices, small-batch blends, and Asheville hospitality!