Contact Us
-
Luisa Yen
(She/Her)
Director of Public Relations
lyen@exploreasheville.com
- Provide guidance and support for team
- Public relations and media strategist for external audiences
- Lead targeted media outreach
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Cass Herrington
(She/Her)
PR Manager
cherrington@exploreasheville.com
- Proactive media relations and pitching
- Develop story ideas and write releases
- Plan and manage media and influencer site visits, fams and marketplace events
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Mickey Poandl
(He/They/Them)
PR Manager
mpoandl@ExploreAsheville.com
- Proactive media relations and pitching
- Develop story ideas and write releases
- Plan and manage media and influencer site visits, fams and marketplace events
-
Sha’Linda Pruitt
(She/Her)
PR Coordinator
spruitt@ExploreAsheville.com
- Respond to media and influencer requests and coordinate site visits
- Research and aggregate destination news and updates
- Admin support including monthly earned media reports
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Ashley Greenstein
(She/Her)
Public Information Manager
agreenstein@exploreashville.com
- Local communications and engagement strategy; local media relations
- Partner communications
- AshevilleCVB.com
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